Princeton Partners Health Wins Six National Awards in Record-Setting Show

PRINCETON, NJ, May 3, 2006 - Princeton Partners Health won six national Healthcare Advertising Awards in the 23rd annual program sponsored by Healthcare Marketing Report. The six winning entries, chosen from among nearly 4,000 submitted, recognize outstanding creative and advertising for clients in New York City, Long Island and New Jersey.

The prestigious annual Healthcare Advertising Awards is the oldest and largest advertising awards competition, drawing a record number of entries from every state in the country as well as internationally. Princeton Partners Health won six awards for:

Gold

  • The Cancer Institute of New Jersey - Television Advertising/Series, for breast and prostate cancer awareness
  • New York City Health and Hospitals Corporation - Special Event, for the "Take Care NY" health education and screening outreach program

Silver

  • St. Vincent's Comprehensive Cancer Center - Newspaper Advertising/Series, for the "Treating More Than Cancer" branding campaign
  • Raritan Bay Medical Center - Total Advertising Campaign without Television, for the "Advancing Care Every Day" branding and service line campaign

Bronze

  • North Shore-Long Island Jewish Health System - Physician Referral Program, for the Orthopedics/Joint Replacement direct mail program

Merit

  • Raritan Bay Medical Center - Outdoor Transit/Billboard, for obstetrics program awareness

Entries are judged by a national panel of healthcare marketers, advertising creative directors, advertising professionals, healthcare consultants, marketing professors and the editorial board of Healthcare Marketing Report. Healthcare Marketing Report is the nation's leading publication covering health marketing with more than 5,000 readers each month.

Princeton Partners Health is the award-winning healthcare division of Princeton Partners, the integrated brand marketing agency. Princeton Partners provides full-service brand marketing communications including brand development, advertising, public relations, sales promotion, direct marketing, web site development, and interactive marketing to healthcare, business-to-business and consumer clients. In addition to the agency's healthcare expertise, Princeton Partners was recently named to BtoB magazine's list of top business-to-business agencies for 2005.

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